The Advertising Currency

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The Advertising Currency Model and Ad Privacy: Which Way Forward?
Published 11-18-2017

Have you ever wondered how someone accessed your email and started bombarding you with adverts to attend a conference in Brazil, and yet, you can’t remember ever interacting with them? If “Yes,” then you have a reason to revisit your suspicions and give them a chance.

The sad truth is that the current online marketing that is based on “inspired guesswork” is rooted in serious privacy breach of online users’ information.

You cannot convince me that those advertisers just got my email address from nowhere and then “targeted” me to attend a seminar in Europe within a week’s time without even knowing I could be a student in India. When I see such “targeted ads” or rather, off target nuisance and guesswork, I laugh and cry at the same time.

I laugh because of the folly of these guys since they spend millions of dollars buying private information from the three main internet gatekeepers—Facebook, Google, and Amazon—only to find that they were engaging in trial-and-error. I also cry because innocent and desperate people are held hostage by big players standing between them and their consumers eat their money.

A Timely Remedy

However, don’t despair because the The Advertising Currency ICO we have slated for the 1st of December 2017 is a step in the right direction. With our Blockchain-based model, we will empower you to recover the dignity and sanctity of your user privacy in online advertising.

With our  Advertising Currency in place, you can regain your user privacy as an advertiser or publisher since the main meddle men who are used to meddling in your dealings as self-appointed “gatekeepers” are eliminated.

With our disruptive model, you can participate in online marketing and advertising using our industry-based utility currency. By utility currency, I mean an online currency that allows you to create your own tokens through advertising efforts. Additionally, our ICO will enable you to access and trade in tokens across various advertising forms such as radio, TV, airport ads, social ads, email ads, banners, billboards, and public transportation.

How Our Advertising Currency Will Change the Game

But how will this disruptive model address the blatant breach of privacy by the world’s “big three” meddlemen? We will address it by:

  • Eliminating online snooping
  • Enhancing information privacy by empowering you to exercise discretion when sharing your sensitive details
  • Giving you full control over the adverts you want to view. Currently, the big three gatekeepers allow you some freedom to choose which ads you want to see, meaning, they override your consent
  • Eliminating user information theft because your payment information is not stored under the custody of selfish capitalistic middlemen

Join the Revolution

With your eyes opened by the truth, I welcome you to join me in starting a slow but sure journey on December 1 when we launch our Advertising Currency ICO. Together, we can rewrite the script as well as restore the sanctity and dignity of your privacy in the online marketing industry. 

This is How The Advertising Currency Will Bolster Your Financial Position
Published 11-17-2017

Where do you think the three “big” gatekeepers of the Net get their money? Facebook in the world of social media, Amazon in Ecommerce, and Google in search engines all get their big money from adverts.

Sadly, these three Wall Street-friendly companies manipulate, not control, over 60 percent of all online marketing revenues—directly and indirectly.

This sorry trend leads to financial exclusion where the publishers and advertisers who labor the most get peanuts while three dominant firms make away with the biggest chunk of the money. This is outright economic exclusion and slavery.

A Tale of Inequality

What do you gather out of what I have just shared in the previous paragraphs?

The only picture that flushes my mind is a few dominant players at the top of a pyramid enjoying the steak of the meat while the laboring hunters who kill the beast are sharing bones and a few lean ligaments at the bottom of the pyramid. That means that the real beneficiaries of all the efforts of our online marketers go into the pockets of a few men while the “boys” who spend sleepless nights hustling get the fragments.

Don’t mistake me for a sole crusader against these issues because of the Advertising Currency ICO we are floating on December 1. For instance, a 2013 World Bank report shows that 10.7 percent of humans survive on less than $1.90 a day, meaning about 750 million people fall under this sorry state. To see a change, we must slay the monster of inequality in online advertising since it is a key platform for financial empowerment. But currently, the system is deliberately designed to work that way the same other sectors our economy do. That is why I want to introduce you to a solution.

The Advertising Currency: A Timely Idea

But the sad story state of affairs should not sadden you. Instead, it should make you bolder and angrier enough to embrace our all-inclusive model that gives you your fair share in online advertising. Our December 1 ICO will enable you to create your own tokens in the marketing industry using our utility currency specifically designed for the marketing. With wider options of trading in radio, TV, airport, and the social ads, we will empower you to use online marketing to achieve financial freedom and success.

How Will The Advertising Currency Change This?

  1. It makes it easier to invest since the threshold is lower than traditional IPOs that favor the rich
  2. By allowing for an equitable distribution of resources among community members instead of a few dominant online meddlemen or gatekeepers
  3. By eliminating fraud where publishers and advertisers lose money, and hence, allowing the two parties to get the most out of their investments

A Time to Choose

I have laid all the cards on the table. On 1 December, I welcome you to choose between the comfort the current advertising offers you alongside slavery and the freedom that comes with our new model via our ICO.

What Happened to Trust in Online Advertising?
Published 11-15-2017

If I asked you to mention the most important pillar on which all business transactions hang, what would you answer me? I know some of you would answer me strategy, while others would say market intelligent.

Based on our Advertising Currency model, trust is the most important virtue that regulates all business and human interactions to assure involved parties that their best interests are secured. You can do all the marketing you want, have all the intelligence you can, but if people cannot trust you, be assured they will not buy from you.

If you doubt me, would you, in your right mind, send your money to an online publisher or middleman when your brother is in court suing the same person for fraud? I know you wouldn’t invest your money in an atmosphere with zero tolerance for integrity. If you asked me to show you the biggest weakness of online marketing as currently constituted, I would not point you to technology or systems but lack of trust.

But you may be asking, then why are people still trooping to Google, Amazon, and Facebook to place ads? My answer again is simple: for the lack of better options. As we proceed, I would like to introduce you to that better option that will restore trust among all players engaged in online marketing.

Breaking the Shackles of Manipulation

But what is the secret of these dominant players in online marketing and advertising? They manipulate your details to suit their interests. As long as they keep introducing new “algorithms” each year to “rank” you, they will keep you in a cycle of running to catch up with their new “rules” of the game. This way, the advertiser and publisher have no final say over anything that transpires between them.

You, the reader of the adverts, are also caught in the crossfire with very little control over what you want to view.

However, The Advertising Currency ICO expected on December 1, will change everything—the rules of the game and the playground by creating a new play field.

We shall create a mutually free and trustworthy environment where publishers and advertisers transact without the meddling of third-party meddlemen. Also, you will choose to trade in your own tokens through the advertising and brand marketing industry. Our ICO lets access advertising tokens in the form of radio, TV, airport, social, email, banner, billboard, and public transportation ads.

You Will Benefit Various Ways

Our Advertising Currency model will do the following:

  • Remove third-party snooping, thus restoring mutual trust
  • Create a system of mutual and communal accountability through a decentralized system of equal community members
  • Access to tamperproof records

You Can Trust Again

With renewed hope, I welcome you on 1 December 2017 to start a sure and steady journey back to trust through our transparent Advertising Currency ITO. Join me and other willing investors to restore trust in this sensitive industry.

The Advertising Currency is Set to Revolutionize the Advertising Industry
Published 11-11-2017

When you look critically at the fabric of online advertising, what do you see? For me, I see two main platforms revolving around the “formal” Internet and the social media. A closer reveals two huge and centralized Wall Street-friendly corporations enjoying a virtual monopoly. The search engine arena has Google with a market share dominance of more than 77% while the social media has Facebook.

These two corporations rule the online advertising world with an iron fist that has made them a law unto themselves. No wonder they just wake up and impose with unchallengeable “rules of the game” users can either follow or face the consequences. When confronted, they explain everything away with usual back peddling like, “it is meant to improve user experience.” Unfortunately, these two organizations are the current de facto “gatekeepers” of online marketing and advertising.

So, are We Locked In Indefinitely?

No, the rise of cryptocurrency and the Blockchain revolution has empowered us to dislodge the self-appointed “gatekeepers” and meddlemen (not middlemen) who meddle in our dealings with our customers. With The Advertising Currency ICO expected on December 1, I welcome you to join the revolution and transform the way advertising and marketing should be done.

We are empowering you to trade in our industry-based utility currency that allows you to create your own tokens through the advertising and brand marketing industry. With our offer, you will access tokens across various advertizing forms such as radio, TV, airport, social ads, email ads, banners, billboards, and public transportation.

This is How Our System Differs From Theirs

I know you are wondering how the advertising currency differs from the “corporatocratic” system currently controlling online marketing. Before I show you how we differ, I would like to emphasize that we don’t intend to imitate, compete with, or envy this system.

If we ape the system, the best we can achieve it to be like it; that means we can’t change it since its DNA of monopolistic greed and corruption is inherent in our bloodstream. If, on the other hand, we envy the system, it means we want to be like it but are just unable. Additionally, we cannot defeat the system if compete with it since we will be confronting it at its level, and hence, the difference has to be clear.

  • We Offer Greater Transparency

Their system thrives on secrecy since it is necessary for perpetrating and hiding corruption and greed. Our soon-coming advertising currency ICO on 1 December 2017 will bring the advertising system to new heights of transparency where community members interact accountably. Also, we have a clean slate and level playing field where every player plays fairly and gets real value for their investment.

  • We are a Decentralized System

For many generations the system has brainwashed us into believing that everything must be “regulated from a central place.” The centralization is their preferred tool for selfish manipulation. Our system is decentralized and it regulates itself in an open transparent and mutually accountable manner among our community members.

  • We Are Community-based

They are based on corporations and super profits circulating in the hands of a few dominant men. Our system is social and based on the prosperity of the individual realized through a community of like-minded investors.

A Time to Join the Revolution

I believe you can now see the limitless potential and security a community of like-minded investors offer as opposed to centralized corporations. I welcome you to be an early bird and grab your share in our 1st December advertising currency ITO.


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