MLSP. The use of social media encompasses a broad range of online media types. While some might only think of asocial network like MySpace there are actually several social media formats that contain significant marketing potential for online business.

While others may think you are simply enjoying the multiple aspects of social networking, the truth of your interest may likely be tinged with a business focus.

What that doesn’t mean is that you post simply to leave a traceable link back to your business website. Those who visit any social media site see through posts that are overtly geared toward marketing. In many cases socialmedia consumers view this as spam even if the social network owners do not. In the end, you can lose credibility of you don’t work as a meaningful contributor in a social media environment.

Social media can be presented in many different forms. Let’s take a peak at a few of them.

YouTube and other similar video sites – These videos can be funny, serious, off the cuff and sometimes political in nature. You can show your business in a humorous light and allow individuals to be curious about you and your business.

MySpace and other social networks – This form of social media is popular because it draws together multiple elements of social marketing and makes them accessible to the masses of individuals that may view socialnetworking as an online version of reality television.

Blogs – This is a form of social media if only because it does allow interactive exchanges between the blogger and the reader.

Forums – This can allow you to have an individual voice willing to discuss topics of interest to the majority. As with all social media you can provide a link to your site. If you are viewed as a trusted source you will likely find forum members following you to your site to learn more.

Podcasting – This is an audio stream that can allow a visitor to hear a personal message from you. This can have a pronounced impact in social marketing.

This isn’t an exhaustive list, but it does provide something for you to consider as an addition to other marketing strategies you may have in place. Social media allows you to take your message to the people and have fun while you share your message.

I can’t stress enough how important it is to be real. The entire Internet community has a low tolerance for supposed spam so make sure you don’t use social media as simply another form of online advertising.

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Alonzo Williams

910-632-0224

PS:  I thought I’d add a FAQ I get all the time …..”Do I have to sign up at the $149 level?”  And the answer is no.  I actually recommend people start in at the $49.95 level and then just scale up as they need to or buy the individual products or training’s they want.  That is what has worked best for me.  Another FAQ is does MLSP have Blogs?  the answer is no, and the reason for this is they teach that you should “own your own property on the web”  when you buy blogs through other sites … you actually don’t own the domain.  I have found over the years that I joined a few companies that did offer blogs and once I left that company I lost all the content that was on those blogs that I didn’t save :(  … MLSP teaches you to Brand YOU and not a company!  If you look at most big leaders, this is exactly what they do…. ok that is all for now, let me know if you all have any more questions?  I’m happy to answer!